Wine Folly Steak Guide

Wine Folly Creative

Writing articles was one of the many roles I had at Folly Enterprises. The most common method was taking popular topics discovered from our Google Analytics and SEO work and developing articles around them.

I curated over 1100 articles about wine for Folly and added many where topics were lean or needed to be updated. One of the most popular articles I created from whole cloth was “The Handy Guide to Wine and Steak Pairing,” which picked up from an earlier article on food pairings.